If there's any place that you can learn everything about landing page strategies and best practices, this is it. This guide from Wishpond shows you everything you need to know to create, optimize and get the most out of your landing pages.
But first, what is a landing page?
According to SmartBug Media, "a landing page is a page on your site that is designed to convert visitors into leads."
A landing page usually has a form that allows you to capture information from your visitors in exchange for an offer (we call it lead generation). The landing page only has one purpose, it's to convert visitors into leads.
That said, a landing page works like the face of your business. What's more important than collecting information about your future customers and getting to know more about them, right? This also means that you have to put a lot of time, money and resources in building and testing high converting landing pages.
This guide will save you on that.
Landing Page Tips - 100 Best Practices, Ideas and Examples
Learn from 100 best practices, ideas and examples to get the best landing page strategies that you can apply to your landing pages and get them up and running.
Specifically, in this section, you'll learn about:
100 Landing Page Design Strategies, Ideas and Examples
Your landing page can make a huge success or it can fall short depending mostly on its design. In this part, you can learn from 100 top strategies and examples from leading businesses.
Analysis of 200 Landing Page Examples
In this part, Wishpond analyzes 200 landing pages (yes, you've heard it right, 200) from all kinds of industries to give you ideas about how to create the most optimized, high converting landing pages for your business.
You'll learn to create landing pages like:
- Sales (Click-through) Landing Pages
- Lead Generation Landing Pages
- Squeeze Pages
- Event Landing Pages
- Ebook Landing Pages
- Ecommerce Landing Pages
- Real Estate Landing Pages
- Social Contests
101 Best Landing Page Examples from Top Businesses
How do other top businesses use landing pages? In this section, Wishpond collects 100 landing page examples from top businesses to analyze how they do it from design to conversion strategies. Learn from them and achieve more success with your business.
These best landing page examples fall into following categories:
- Ebook Download Landing Pages
- Demo and Contact Landing Pages
- Free Trial and Signup Landing Pages
- Webinar Landing Pages
- Whitepaper Landing Pages
- Miscellaneous Landing Pages
Landing Page Templates
Here comes the best part. After analyzing and learning landing page strategies and best practices from top brands, now is your turn to create landing pages for your business. Fortunately, you don't have to reinvent the wheel as Wishpond team of usability and design experts have done the hardest part for you. This section follows with variety of landing page templates that you can take case by case and apply it into your business.
You can choose landing pages for your next conferences with "Speak Up Conference" template, or to book reservations, request for quotes with template "Book Your Spot". Maybe a template for visitors to download your next free ebook?
Every brand has its own story that is waiting to be told. Storytelling technique combined with creative design is what you need to effectively tell this story.
It’s what we do at Visual Contenting.
We specialize ourselves in helping people and brands visually tell their stories to the right target audience, with the right messages and at the right time.
It’s time to TELL YOUR STORIES WITH PICTURES!!!
