Understanding the psychology of typography in designing also relates to the choice of typeface, color scheme, and layout of some …
Improve Your Webinar Marketing Strategy with these 5 Awesome Tips
Businesses are slowly realizing the power of webinars when it comes to their marketing strategy. These online events are becoming …
Strategies for Acquiring More Customers in 2020
With 2020 fast approaching, now is a good time for business owners to plan for the year ahead and find …
Boost Your E-commerce Business with These Useful Tactics
Running an online business is not as easy as many would think and there are many things that you need …
15 Ways Live Streaming Can Improve Your Business
As video continues its inimitable rise in social networks, live streaming has become an important element of marketing strategies. With …
8 Ways in Which Artificial Intelligence Will Change Social Media Marketing
Artificial intelligence is poised to transform all the major industries in the world. It is already widely used in multiple …
SEO Benefits of Adding Video Content to Your Website
More than one-third of small businesses have an SEO strategy, according to a survey from The Manifest, and another 23% …
Video Streaming – Where Are We Now?
These days, more and more people are giving up traditional cable in favor of streaming their video and TV. In …
8 Effective Ways to Increase Your Conversion Rate
A high conversion rate is integral to your business — but how do you accomplish this? Maybe consumers aren’t engaging …
How to Increase Leads in the Consideration Stage of the Buyer’s Journey
If we were to ask most business owners what their primary goal is, chances are that the vast majority would …
What Are Programmatic Video Ads? (And How to Use Them Effectively)
Not very long ago, digital marketers bought advertising space by interacting with human salespeople. Programmatic advertising largely made that method …
4 Reasons Video Marketing Is Stealing the Limelight
It is quite manifest that every company needs to advocate its products and services to the public. If they don’t, …
Pros and Cons of Using WordPress for eCommerce Store
If we said that WordPress is the ultimate eCommerce platform? Would you believe us? After all, it is used by …
7 Low Budget Tips for Marketing Your New Startup
Thousands of new businesses start every year, and more than half of them fail in the first 12 months. This …
Understanding Connection Between Customer Choice and Your Conversion
The ultimate goal of any business is to make a profit. This is usually obtained through sales. Hence the following …