Weekly Content, Social and SEO Roundup (August 13 - August 20 2018)

Weekly Content, Social and SEO Roundup (August 13 – August 20 2018)

Happy Tuesday!

Following is this week's content marketing roundup, social media and SEO roundup about what happened at Visual Contenting and from around the web.

Enjoy!

From Visual Contenting

Three Ways to Keep Your Facebook Posts on Brand

Is the content you’re sharing on Facebook branded?

If it’s a visual you got from another source, there’s no need to brand that. It was created by someone else and the least you can do is tag the owner on Facebook so you can properly credit them.

But if you create your content from scratch, keep them on brand so your audience can easily recognize you.

6 Ways to Become Famous on Social Media and Make Money

The popularity and use of social media are increasing at a staggering pace.

In 2017, the number of social media users worldwide was 2.46 billion. It is estimated that by 2019, the number of social media users globally will reach 2.77 billion.

Today, influencers leverage the popularity of social media to establish their personal brands. Many of them have made it their full-time profession and earn serious money from it.

Social media platforms offer endless options to acquire fame. You can draw inspiration from many success stories of social media stars.

But, why stop at that? You can take it one step further and establish yourself as a brand too. Here are 6 ways to become famous on social media and start earning money.

Awesome Cyber Security Facts (2018) 

Cybercrime – the act of committing crime using a computer, the internet or some other smart device – is on the rise faster than ever before. Thanks to the increased reliance we place on our technologies and the ever expanding digitally connected world, cybercriminals have more opportunity than ever to make our lives a misery by trying to steal our sensitive data.

Acquiring data is the primary objective behind most cybercrimes, because criminals can use it to do almost anything: commit financial fraud; steal your identity; or take out loans, just to name a few.

Although cybercrime has been around for years, it is now one of the biggest threats to us as individuals who use the internet, thanks to the dominant role the internet and tech now play in our lives. The world is online, and so are plenty of cybercriminals who want to steal your information, data and money.

Staying protected against cybercriminals in major terms is quite easy; you do not need to spend any money or have any special knowledge.

The Importance of Social Media for Small Businesses

There are more than 3 billion people who use social media, a number that continues to grow. This huge number of people across the world who use this technology should indicate to businesses that they need to be on social media, too.

Social media is where consumers are, and businesses should use it to reach people and spread brand awareness. Luckily, most businesses see social media as an important marketing tool: Of the small businesses that use it, 92 percent plan to invest more in social media in 2018, according to recent research from The Manifest.

Most businesses value social media, yet still, others do not, and there’s no reason for that.

How to Incorporate Data Visualization into Your Next Marketing Campaign

We live in a highly digitized world. People see advertising on billboards, television, in printed material and online. Every day, we create about 2.5 million terabytes of data, which equals 310,000 photos, thousands of hours of music, millions of pages of novels and 86 million MS Word documents. We are drowning in data.

Data overload makes visualization more important than ever. Turning your data into digestible visualizations people can glance at, absorb and move on helps your business stand out from the competition. It also allows them to process the information more rapidly and remember it.

Only 10 percent of the words we hear stick in our brains three days later, but if we see an image alongside those same words, the remembrance goes up to 65 percent. It makes sense that adding images to your data makes people remember information longer and better. Here are six ways for incorporating data visualizing into marketing campaigns.

Guide to Keyword Research in the Smart Way

I am sure you all must be knowing that useful keyword is an essential rising skill for digital marketers. They need to develop a good keyword list for SEO and PPC. Smart content marketers use keyword research to find out what topics they must write about and what phrases they must use while writing.

But, if you are reading this, you most likely know how significant keyword research is. Although, there is no shortage of great articles, which give you very detailed instructions as to executing professional keyword research; here’s an interesting observation. It is not that any of them is suggesting you wrong, it’s just that there’s no universal approach to executing keyword research. Each of the guidelines here will give you a somewhat diverse set of instructions.

From Around the Web

Latest News

If you're a regular reader of Visual Contenting, you know that we've recently launched a new section on the site called NEWS where we keep you updated with the latest changes, announcements and resources from brands and experts in the industry.

If you want to get your news spread out to Visual Contenting community, please contact Jacqueline at Jacqueline@visualcontenting.com so that she can help you create an account.

Following are some latest news:

You can read more news here.

Latest Jobs

Job Title Company Location
Assistant Vice President, Marketing Manager @Sothebys Sotheby's NEW YORK, NY, US
VP of Marketing @Convercent Convercent DENVER, CO
VP of Marketing @textio Textio SEATTLE, WASHINGTON
VP, Marketing @creditsesame Credit Sesame SAN FRANCISCO
Vice President of Marketing @HCAEastFlorida HCA East Florida FORT LAUDERDALE, FLORIDA, UNITED STATES
VP, Google Marketing Leader (L13) @SYFCareers Synchrony SAN FRANCISCO, CA, US
Chief Operating Officer, Marketing Cloud @salesforcejobs Salesforce INDIANAPOLIS, INDIANA, US

For more interesting jobs, visit our job site.

If you would like to contribute your content to our weekly roundup, please email us directly at info@visualcontenting.com.

Happy marketing!

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