A business-to-consumer (B2C) website has different considerations than a business-to-business (B2B) site and needs to speak to the needs of …
Is It a Good Idea to Equip Product Pages with Video Content?
Animation has always fascinated viewers with its ability to let them perceive an object from different angles and perspectives. This …
Copywriting Mistakes that Kill Conversions
When you write content, you have an ultimate goal in mind. This goal may be to increase sales, to boost …
7 Practical Ways to Leverage Your Content for Higher Engagements
Thousands of businesses of all sizes have moved exclusively online thanks to the internet. This makes it easier than ever …
Why Your B2C Website Should Have a Blog
Deciding whether or not to add a blog to your business to consumer (B2C) website isn’t an easy process. There’s …
The Power of Ephemeral Content Strategy (5 Ways to Improve Your Marketing Strategy and Boost Your Brand Awareness)
Conventional wisdom dictates that in order for a piece of marketing content to be effective, it should be presented to …
5 Ways to Make Your Content Marketing Successful in 2019
No matter how innovative the digital marketing game may get, its essence and foundation remain as relevant as they’ve been …
1000+ Lead Generation Strategies, Ideas, Best Practices & Examples [Guide]
In this free guide, Wishpond shows you how to generate more leads for your business using proven strategies and examples …
Why You Need to Use Behavioral Segmentation [Infographic]
What traits do your customers share? Hopefully you’re at least capturing the basics of their demographic information, such as name, …
5 Strategies to Battle Shopping Cart Abandonment
Making a sale in the overly competitive e-commerce arena is not exactly an easy task nowadays. As the apprehensive online …
How to DIY Small Business Website from Scratch?
Josh’s pies are the local favorites. They tell him to go online and expand his business. At first, he was …
9 Types of Interactive Content to Consider for 2019
Blogs, white papers, case studies, eBooks…they’re all great tactics for engaging customers and generating leads. Yet brands can’t overlook the …
The Consumer Buying Behavior in the Digital Age [Infographic]
The digital age has made it easier for consumers to compare and purchase products without leaving the comfort of their …
Powerpoint Infographics Templates
Infographics are no doubt your powerful weapon when it comes to content marketing strategy. Do you know that: Business who …
The Guide to Visual Content [Infographic]
Do you know that: 63% of social media is made up of images. 50% of all Internet users have reposted …