In this free guide, Wishpond shows you how to generate more leads for your business using proven strategies and examples from the world's top marketers.
What's Lead Generation?
Before we learn about lead generation, let's talk a little bit about the definition of a lead.
What is a lead?
As defined by Hubspot, "a lead is a person who has indicated interest in your company's product or service in some way, shape, or form". As a lead, you have some communication with the business whether via taking an online survey or downloading a free ebook. When the company contacts you, it's not a random cold call or email that can make you feel irrelevant or annoying. As a result, the company can establish a warm relationship with you through addressing your existing problem.
That said, lead generation is the process of transforming a total stranger into a lead who shows enough interest in your company that he or she can give you their personal contact information. This information is the key to help you build a good relationship with them and then convert them into loyal customers.
It's not that hard to generate leads for your business, however, you want to make sure that every single visitor to your website will become your identified, captured lead. You can only achieve this through trust and confidence.
Lead Generation Ideas - 50 Formulas, Templates & Examples
In this part, you learn about 50 formulas to compose your headlines together with templates and examples from top marketers in the industry.
How to Generate Leads Like these 75 Marketing Wizards
- OkDork
- Social Triggers
- Neil Patel
- CrazyEgg
- QuickSprout
- SumoMe
- Wordstream
- Groove
- Copyhackers
- Backlinko
- Uberflip
- Sujan Patel
- SmartBlogger
- Growth Everywhere
- SixteenVentures
- Vero
- And more ...
Lead Generation Forms: 50 Strategies, Ideas & Best Practices
In this part, you'll learn about common design tips to build your lead generation forms. You also learn about strategies, ideas and best practices from other businesses to create effective lead generation forms.
75 Strategies, Ideas and Examples for Sales Lead Generation
One important part of lead generation process is to capture sales qualified leads, those leads that are ready to talk to sales.
In this part, Wishpond helps you to break down "talk to sales" call to actions and strategies to convert existing leads into sales leads.
You'll learn more about how to optimize your product demo pages, CTAs, product webinars, email templates, A/B testing and so much more.
50 Part Framework for Big Lead Generation on Your Website
The framework to get started with generating leads on your website with the help of Wishpond. You can learn more about Wishpond here.
30 Strategies, Ideas and Examples for Lead Generation in Real Estate
If you're in real estate industry, you may need these strategies and examples to boost your lead generation results.
All in all, this free guide is a must read if you want to level up your lead generation process and convert more customers.
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[…] form that allows you to capture information from your visitors in exchange for an offer (we call it lead generation). The landing page only has one purpose, it’s to convert visitors into […]