eCommerce Marketing 101 Archives

The Importance of User Experience (UX) in Web Development

When you are building a website then getting stuck in its technical and visual parts are common. And, a website …

Turning a website into a lead-generation machine is no overnight endeavour. There is no magic formula that anyone can follow …

Most marketers are well aware that the way people shop online has changed rapidly with the rise of social media …

The beauty industry is a vibrant and competitive marketplace, with consumers constantly seeking the latest products and trends. Choosing the …

Market research is the bread and butter of a budding company, propelling small businesses into a new era of customer …

Every ecommerce company needs photography since it is essential to their success. Ecommerce photography is vital for any business’s website …

While up until a few years ago, customers had to walk to physical stores to buy the items they needed, …

Technology first introduced e-commerce to the world around 43 years ago. In 1979, shopping via television was the norm. Consumers …

If your ecommerce website conversions are looking bleak, know that you are not alone. Converting passive visitors into paying customers …

Product reviews are one of the most efficient means to boost an eCommerce business. They can increase conversions, positively impact …

Online shoppers can share their reviews about their purchases using different social media platforms. With a single tweet or status …

No matter the size or type of your online store, one of your ongoing goals is probably to encourage more …

Did you know that there are over 1.1 billion websites currently active online? And though as an e-retailer you may …

As an online retailer, most of you want to increase your sales. However, even applying the fundamental/basic strategy, you find …

Marketing professionals are always looking for new ways to connect with their audience, and reach out to potential customers. But …