The best way to make data-backed decisions for your business is to understand exactly what your customers want from you. …
Marketing to Gen Z: What You Need to Know
Generation Z is a unique batch of people. They were born with and grew up with the internet and portable …
Blockchain Driving App Security M-commerce and Payments
All the past exchanges are put away by blockchain in the type of “blocks”, and every single one of the …
Why Bother with SEO? 5 Reasons to Optimise Your Content
As consumers, we rely on search engines to help us find all the things we’re looking for from cinema listings …
5 Signs You Need a Website Consultant
Most businesses know it’s important to have a website, but many still have websites that don’t function the way they …
The Most Successful Marketing Strategies to Get Customers to Buy Your Product
The average person gets inundated with marketing messages from the moment they open their eyes in the morning until they …
Use the New Year as an Opportunity to Re-Evaluate What You Know about Your Audience
In the best possible situation, human beings are always growing and evolving – usually on a daily basis. Think about …
Visual Content to Include in Your Marketing Strategy in 2020
From the consumers’ point of view, the recent years can be best described with a single line from the legendary …
How to Account for Translation When Designing Your Website User Experience
In the age of e-commerce, it pays to consider international audiences when designing your website. Your business may serve only …
How PCB Technology Improved the Industry
Even though printed circuit boards (PCBs) were invented at the turn of the 20th century, it wasn’t until 1943 that Paul …
How Should You Be Intelligent to Reply on Google Reviews
The importance of Google review is beyond description. As an entrepreneur, you must have realized the truth. A single positive …
6 Client Testimonial Trends for 2020 (with Examples!)
A client testimonial is a powerful way for brands to show how their products or services have positively impacted their …
How to Gain Accurate Customer Data from Push Notifications
The first time you come across a mobile app, one of the first things it asks you to do is …
Why Your Business Reviews Matter to Your Branding Strategies
You’ve spent a lot of time, money and effort to build a robust brand name. A few ill-timed bad reviews …
How to Find SEO Clients
Since the number of small businesses adopting digital marketing strategies is growing, search engine optimisation (SEO) consulting has emerged as …