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Category: Marketing

Why You Should Incorporate Sustainability Marketing Into Your Brand

Why You Should Incorporate Sustainability Marketing Into Your Brand

When it comes to promoting your brand, there are many different marketing strategies available. If you are a small business …

7 Marketing Tips for B2B Businesses in 2022

As the year comes to a close, marketers are setting their eyes on the trends that will drive businesses in …

10 Business SMS Campaigns to Generate Revenue in 2021

10 Business SMS Campaigns to Generate Revenue in 2021

Now that we’re living in the digital era, it isn’t easy to find anyone who doesn’t own a mobile phone. …

Facebook Stats to Fuel Your Small Business’s Marketing Strategy

Facebook Stats to Fuel Your Small Business’s Marketing Strategy

Today’s social media scene is bombarded with information about anyone. From acquaintances and friends to family and even brands, everyone …

The Best Marketing Strategies for Customer Retention (And Why it Matters)

The Best Marketing Strategies for Customer Retention (And Why it Matters)

The existing customer base is a potent tool for any business owner when it comes to marketing. Aside from their …

How to Make Thankful Marketing Work for You This November

Expressing gratitude during this time of the year is something everyone can get behind. The past couple of years have …

6 Fresh Ways to Capitalize on Holiday Content Marketing in 2021

Holiday-themed content can help companies gain traction with their audience by giving them helpful, relevant material. Here are six ways …

How to Build a Rock-Solid Commercial Real Estate Marketing Strategy

Simple research could show you how popular are Google searches that consist of “Commercial Real Estate” followed by a city …

5 Marketing Tactics to Get More Conversions On Your Ecommerce Website

If your ecommerce website conversions are looking bleak, know that you are not alone.  Converting passive visitors into paying customers …

8 Changes to Email and What They Mean for Your Open Rates

Email is a central part of any online marketing campaign. Email marketing generates an average ROI of around $42 for …

How to Build a Successful Long-Term Content Model

How to Build a Successful Long-Term Content Model

Businesses have been struggling to stay relevant in the modern marketplace. With consumers spending more time on their smartphones, companies …

The Ultimate Guide to Creating Successful Videos that Stand Out on LinkedIn

From the Perspective of a Storyteller: This Is the Ultimate Guide to Creating Successful Videos that Stand Out on LinkedIn

We are all looking to effectively communicate with our prospective customers or clients. I believe (and there is science to …

How Philanthropic Marketing Can Give You an Edge

Business plans often focus on improving company growth through metrics like sales and recruiting, but philanthropy connects those factors in …

6 Better Ways to Explain Your Business to Customers

No matter the products you sell or the services provided, it’s crucial to help potential customers grasp why they’d need …

How to Target Your Ideal Audience with Paid Social Ads

How to Target Your Ideal Audience with Paid Social Ads

Paid social ads have changed the face of social media marketing. You can now reach niche audiences with laser-like precision …

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