This infographic from Go Gulf discusses about the rise of multi device content consumption which leads to the conclusion that you should be where your customers are.
Every customer is different. Some make decisions immediately; others like more information (and more meetings). How quickly you move them through the sales journey is certainly important, but it’s not the only consideration. What’s also important is how solid the relationship is, once a customer moves from “prospect” to “sold.” And to do that, you… [Read More]
As is often the case, the marketing budget is usually seen within a business as a ‘nice to have’ rather than essential. Therefore, if you are a marketer or a company wishing to increase their marketing activity, you could be working against the challenges of a small budget with no room for growth. Fortunately, there… [Read More]