Earlier, entrepreneurs were entirely dependent on sales and marketing executives for doing door-to-door campaigns to make people aware of their …
How Content Marketing Can Help Your Brand Gain Online Visibility
Content marketing has long been in practice by man. When the internet was not there, and when there were the …
How to Build a Foolproof Communication Strategy for Your Brand
Communicating your brand meaning and values to your customers and the masses is essential across all of your products and …
10 Best Marketing Advices for A Fresh e-Commerce Entrepreneur
Starting a new e-commerce business can be a difficult venture if you’ve never dealt with retail, shipping, customer service, and …
8 Tips for Restaurant Marketing
If you want to remain competitive both outside and within your local area, then marketing your brand is essential. It’s …
3 Smart Social Media Marketing Tips for Small Businesses on a Shoestring Budget
When it comes to startups and small businesses, they all have the same thing in common despite the industry – …
3 Steps to Define Your Marketing Budget
Organic marketing is a good way to start promoting your business, but it’s not enough to scale. Firstly, with organic …
How to Build a Perfect Marketing Funnel Using Email
Conversion is every digital marketer’s goal. If you could only control the way prospects think and act, you could probably …
The Ultimate Storytelling Guide [Infographic]
Do you remember the moment you started to tell stories? Most people don’t as we do it naturally since childhood. …
How to Craft Brand Stories that Attract and Sell (Very Well)
The world of marketing is always evolving so fast most marketers fail to catch up. With trends coming and going, …
Mobile Marketing Lessons from Sending 40 Billion Push Notifications [Infographic]
Push Notifications are pop-up messages that appear on the mobile lock screen sent directly from a mobile application installed on …
How Artificial Intelligence Is Changing the Way Brands Use Influencer Marketing
Influencer marketing is the process of leveraging an existing social media influencer by having them endorse your brand, support your …
Search Engine Optimization Statistics 2018 [Infographic]
SEO highly valued when a business operates online. SEO is not rocket science. SEO’s result based on how much time invested …
Actionable Insights for Customer Loyalty in E-Commerce Business
It is information era in which internet is restructuring our lives by making it much easier and productive. One significant …
Color Psychology for Marketing and Branding
The psychology of color is a complex topic that deserves more attention than it gets. Contrary to popular opinion, it’s …