Weekly Content, Social and SEO Roundup (November 20 – November 27 2017)

Weekly Content, Social and SEO Roundup (November 20 – November 27 2017)

Happy Cyber Monday!

Hope you all will have a great day today, whether it's running your own marketing campaigns or surfing around and do shopping.

Here's our list of greatest piece of content in the last week.

Enjoy!

From Visual Contenting

How to Measure the ROI of Your SEO Efforts?

SEO has become a very important aspect of digital marketing, yet some are still rather suspicious about it, since it might seem too vague and its results hard to measure, especially when it comes to metrics like ROI. This might pose a problem, since most experts will tell you that SEO doesn’t come down to immediate cash returns, but has many long-term benefits that are not instantly measurable. However, this doesn’t mean there aren’t reliable methods to determine whether your SEO campaign is working or not. Let’s see how ROI can be calculated in this context and why this is simply not enough.

30 Quick Ways to Increase Your Website’s Conversion Rate

Do you find it frustrated when it comes to improve your conversion rate?

The Influencer Marketing Cheat Sheet 

If you are looking to tap into the power of influencer marketing to build a following and grow your business, this influencer marketing cheat sheet is a must read.

How to Select an Influencer Marketing Marketplace

An influencer marketing marketplace connects creators with leading brands looking to produce and distribute original content.

But how does it work? And how can you choose the right influencer marketing marketplace to help deliver your message to your target audience on a large scale?

From Around the Web

10 Influencer Marketing Tips to Reach New Audiences

Influence cannot be gained overnight. Much like any other authority figure, a person is considered to be an influencer when they can influence audiences because they’re well-respected in the industry. It’s built on hard work, passion, and excellent relationship skills. Also, having a captivating or likable personality never hurts.

What is your most actionable content writing tip?

17 acclaimed journalists, leading bloggers and influential executives reveal their best content writing tips.

12 of the Sassiest Brands on Social Media

Brands use social media for a lot of things: to distribute content, to share news, to provide customer service.

And sometimes, brands use social media for jokes, burns, and unmitigated sass.

When brand accounts share personality and humor on social media, it's delightful -- and it captivates the collective internet. It's funny when brand accounts use social media like the real people behind the copy, and it breaks up the monotony of the negativity and mistrust that characterizes a lot of people's feelings about their social feeds.

8 Digital Marketing Trends Set to Expire by 2018

When it comes to marketing tactics, unfortunately there is no "Best if Used By" dates. But that doesn't mean what worked last year -- or even last week -- will work today. In fact, some of the most popular digital marketing trends have reached the end of their shelf life and are well beyond their expiration dates. 

10 Google Chrome Extensions for Social Media Marketers

Do you want to streamline your social media marketing tasks?

Looking for tools that will improve content quality and boost productivity?

In this article, you’ll discover 10 Chrome extensions to improve your social media marketing workflows.

4 Tools to Create Custom Instagram and Snapchat Visuals

Is hiring a professional designer not an option for you?

Are you looking for tools to help you create engaging visuals?

In this article, you’ll discover four tools to help you create and publish custom images and videos on Instagram and Snapchat.

Upcoming Events You Don’t Want to Miss

B2B Marketing Exchange Conference

A must-attend for performance marketers managing the complex sales cycles and group buying realities common in B2B industries.

Social Media Marketing World 2018

One of the largest social media events that you’ll ever, ever attend.

If you are a social media marketer, blogger, vlogger or a podcaster, you will want to be in this event once in your lifetime. It’s great, powerful and a lot of fun.

Latest Jobs

For more interesting jobs, visit our job site.

If you would like to contribute your content to our weekly roundup, please email us directly at info@visualcontenting.com.

Happy marketing!

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