Staying informed on the latest trends and developments in retail is important in our industry. SnapParcel has created the following infographic to discuss about the rise of social media in online retail.
- The top 500 retailers earned $3.3 billion from social shopping in 2014, up 26% from 2013.
- Social media increased its share of e-commerce referrals nearly 200% between the first quarters of 2014 and 2015.
- Roughly 2% of all e-commerce traffic in the US now comes from social networks and will continue to grow.