Curated from socialmediaexaminer.com.
Let’s face it, LinkedIn is a very underutilized social media network. Most people believe that it’s too hard to make connections, and therefore use it more as a résumé site. There is so much more potential with this professional social media network.
How many of us have created a LinkedIn account and left it dormant for months?
Here are the top 6 things that I learned about this powerful network:
#1: Boosting Your Search Engine Optimization.
#2: Promoting Your Blog Feed.
#3: Creating LinkedIn Ad Campaigns.
#4: Utilizing Events to Engage Clients.
#5: Using Groups to Connect With People.
#6: Getting Recommendations to Attract More Clients.
Read more about how to boost your marketing efforts with Linkedin at socialmediaexaminer.com.